Glossary entry (derived from question below)
French term or phrase:
modalité
English translation:
(response/answer) option
Added to glossary by
Jocelyne Cuenin
Jun 6, 2012 08:25
12 yrs ago
11 viewers *
French term
France
12 years' experience
Native in: English
Works in: French to English, Italian to English, Spanish to English, and 1 more.
modalité
French to English
Marketing
Marketing
alcoholic drinks
Brand A (76,5% de notoriété / **modalité** connaît très bien ; et 84,4% de présence / achat au cours des 6 derniers mois) et Brand B (73,9% de notoriété et 89,9% de présence) sont néanmoins assez proches.
Proposed translations
(English)
| 3 +3 | (response/answer) option |
Jocelyne Cuenin
|
| 4 | means |
Rowena Fuller (X)
|
| 4 | defined as |
Maaike Mohsen (X)
|
| 3 | methods |
liz askew
|
Change log
Jun 20, 2012 09:53: Jocelyne Cuenin Created KOG entry
Proposed translations
+3
30 mins
Jocelyne Cuenin
Germany
Germany
Native in French
Specializes in field
Germany
Linguist, tourist guide, GDR/RDA/DDR
Native in: French (Variant: Standard-France) 
Works in: German to French, English to French, French
Related KudoZ points
:
11
Selected
(response/answer) option
Ex: : Les modalités doivent être indépendantes :
Une modalité ne doit pas pouvoir en englober une autre. Lorsque
c'est une question à choix unique, il ne doit pas être possible
d'hésiter entre deux modalités.
Quelle est votre profession ?
Agriculteur Profession libérale Médecin, etc.
http://perso.univ-rennes1.fr/benoit.le-maux/Questionnaire.pd...
...Provide clear instructions on how to answer the questions.
Word each question in concise, clear language.
Make sure each question concerns one topic only.
Cover all options. If someone can have no opinion on a question, include "no opinion" as an answer...
...Nor are these questions intended to represent the full range of choices, where each study might have, or each market research firm might prefer, different wording, categories, or response options....
...
Ne sait pas » est une modalité de réponse utilisée par les sciences sociales et le marketing durant leurs enquêtes par questionnaire pour permettre à l'enquêté ...
...L'enquête par questionnaires est, à ce titre, un moyen pratique pour collecter ..... ambiguïté sur les modalités de réponse ou la compréhension d'une question...
Source: http://www.allbusiness.com/marketing/market-research/1959-1....
Une modalité ne doit pas pouvoir en englober une autre. Lorsque
c'est une question à choix unique, il ne doit pas être possible
d'hésiter entre deux modalités.
Quelle est votre profession ?
Agriculteur Profession libérale Médecin, etc.
http://perso.univ-rennes1.fr/benoit.le-maux/Questionnaire.pd...
...Provide clear instructions on how to answer the questions.
Word each question in concise, clear language.
Make sure each question concerns one topic only.
Cover all options. If someone can have no opinion on a question, include "no opinion" as an answer...
...Nor are these questions intended to represent the full range of choices, where each study might have, or each market research firm might prefer, different wording, categories, or response options....
...
Ne sait pas » est une modalité de réponse utilisée par les sciences sociales et le marketing durant leurs enquêtes par questionnaire pour permettre à l'enquêté ...
...L'enquête par questionnaires est, à ce titre, un moyen pratique pour collecter ..... ambiguïté sur les modalités de réponse ou la compréhension d'une question...
Source: http://www.allbusiness.com/marketing/market-research/1959-1....
Peer comment(s):
| agree |
Richard Nice
24 mins
|
|
merci, Richard
|
|
| agree |
Philippa Smith
: I think you've got it exactly.
1 hr
|
|
et merci Philippa, bonne fin de journée !
|
|
| agree |
philgoddard
4 hrs
|
|
Merci, Phil (may I call you Phil by the way ?)
|
4 KudoZ points awarded for this answer.
Comment: "Selected automatically based on peer agreement."
4 mins
means
I think this refers to advertising techniques, etc. - HOW the brand got to be so well known...
10 mins
methods
..
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Note added at 11 mins (2012-06-06 08:37:34 GMT)
--------------------------------------------------
as in
marketing methods
on-line marketing for airlines | Marketing for airlines
blog.marketingforairlines.com/2009/.../on-line-marketing-for-airlines...
At the same time this type of actions will contribute to brand notoriety. In this context the ... There is wide variety of online marketing methods. According to a ...
--------------------------------------------------
Note added at 13 mins (2012-06-06 08:39:07 GMT)
--------------------------------------------------
Cost Effective Web Branding Methods Pt 2 | Creative Digital Media
www.creativedigitalmedia.com/...branding-methods.../comment...
20 Sep 2010 – Five more methods for getting your brand noticed online without spending ... but they do enhance your brand notoriety which is always a bonus.
--------------------------------------------------
Note added at 11 mins (2012-06-06 08:37:34 GMT)
--------------------------------------------------
as in
marketing methods
on-line marketing for airlines | Marketing for airlines
blog.marketingforairlines.com/2009/.../on-line-marketing-for-airlines...
At the same time this type of actions will contribute to brand notoriety. In this context the ... There is wide variety of online marketing methods. According to a ...
--------------------------------------------------
Note added at 13 mins (2012-06-06 08:39:07 GMT)
--------------------------------------------------
Cost Effective Web Branding Methods Pt 2 | Creative Digital Media
www.creativedigitalmedia.com/...branding-methods.../comment...
20 Sep 2010 – Five more methods for getting your brand noticed online without spending ... but they do enhance your brand notoriety which is always a bonus.
3 days 11 hrs
defined as
I agree with Petitavoine that 'modalité' refers to the response option that corresponds to the degree of 'notoriété'. However, I would prefer to translate it as 'defined as' to make it sound slightly less technical.
Discussion