Glossary entry (derived from question below)
French term or phrase:
TG
English translation:
tête de gondole - gondola end or plinth end
Added to glossary by
Karen Stokes
Mar 16, 2005 20:12
19 yrs ago
11 viewers *
French term
United Kingdom
French Law grad. Years in LatAm finance
Native in: English 
Works in: Spanish to English, French to English
stop rayon
French to English
Other
Marketing
two phrases:
TG and stop rayon
Shelf marker? I'm sure there must be a more accurate translation
TG and stop rayon
Shelf marker? I'm sure there must be a more accurate translation
Proposed translations
(English)
| 5 +2 | TG = tête de gondole |
Karen Stokes
|
| 4 +1 | spotter |
algtranslator
|
| 4 +1 | shelf tag |
Karen Tucker (X)
|
| 4 | shelf talker/shelf barker (less common) |
Charlotte Allen
|
Proposed translations
+2
1 hr
Karen Stokes
United Kingdom
United Kingdom
Native in English
Specializes in field
United Kingdom
Chartered Linguist, MA Legal Translation
Native in: English (Variants: UK, British)
Works in: French to English
Related KudoZ points
:
16
Selected
TG = tête de gondole
Gondola end or plinth end - i.e. the prime selling space at the end of a run of shelving, at right angles to the main run.
4 KudoZ points awarded for this answer.
Comment: "this seems perfect - thanks a lot"
+1
8 mins
algtranslator
United States
United States
Native in French
Works in field
United States
" Competence & Experience talk "
Native in: Arabic 
, French
Works in: Arabic to English, English to Arabic, French to English, and 12 more.
spotter
Matériel de publicité sur le lieu de vente (pancarte, flèche, etc.) fixé perpendiculairement à une tablette de gondole pour attirer l'attention des clients
Peer comment(s):
| agree |
Bourth (X)
: Your source? Duvillier & Grüber, who continue "A point-of-sale display (card, arrow, etc.) attached perpendicular to a shelf to attract customers' attention."
29 mins
|
+1
51 mins
shelf tag
This is the term preferred by a regular client of mine.
Definition found on the Web:
What is a Shelf Tag?
Definition: A Shelf Tag is a tag or sticker with merchandising information of what belongs in that place on the shelf or hook in the planogram or display.
Also Known As: Bin tags, bin labels, peg tags, shelf labels, planogram tags.
General Use: Shelf tags aid in the proper placement of product and frequently include price information for customers in lieu of price marking the individual items.
Definition found on the Web:
What is a Shelf Tag?
Definition: A Shelf Tag is a tag or sticker with merchandising information of what belongs in that place on the shelf or hook in the planogram or display.
Also Known As: Bin tags, bin labels, peg tags, shelf labels, planogram tags.
General Use: Shelf tags aid in the proper placement of product and frequently include price information for customers in lieu of price marking the individual items.
Peer comment(s):
| agree |
Jane Lamb-Ruiz (X)
: yes..shelf tags....in France, they use little flags sometimes..right?
27 mins
|
| neutral |
Bourth (X)
: Need not project from the shelving as the Duvillier&Grüber definition suggests.
2 hrs
|
1 hr
shelf talker/shelf barker (less common)
/
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Note added at 1 hr 15 mins (2005-03-16 21:28:05 GMT)
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Not sure about TG - any context?
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Note added at 1 hr 15 mins (2005-03-16 21:28:05 GMT)
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Not sure about TG - any context?
Peer comment(s):
| neutral |
Bourth (X)
: shelf talker = "étiquette promotionnelle de gondole" for Duvillier&Grüber, i.e. not (necessarily) perpendicular to shelving, as the images on your site also suggest.
2 hrs
|
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I can't claim to be an expert on these! But they seem to come in all sorts of forms (as do 'stop rayons').
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