Sep 15, 2014 08:59
9 yrs ago
French term
sur lesquels les compétiteurs sont endormis
French to English
Bus/Financial
Business/Commerce (general)
Development of digital technologies
"Il convient tout d’abord de sélectionner des sujets de second rang, à la hauteur de ses moyens, et sur lesquels les compétiteurs sont endormis"
In a discussion of how to survive as a newcomer business in the digital market, this author is recommending concentrating on less well-known products that the competition is not really paying attention to. I'm struggling to express "sont endormis" in this context.
This text is strictly confidential so I can only post snippets of context, I'm afraid.
TIA!
In a discussion of how to survive as a newcomer business in the digital market, this author is recommending concentrating on less well-known products that the competition is not really paying attention to. I'm struggling to express "sont endormis" in this context.
This text is strictly confidential so I can only post snippets of context, I'm afraid.
TIA!
Proposed translations
(English)
Proposed translations
+9
17 mins
Selected
which competitors haven't yet woken up to
'just a thought
4 KudoZ points awarded for this answer.
Comment: "Selected automatically based on peer agreement."
6 mins
where competitors are not active
or where there is little direct competition
+2
12 mins
neglected by the competition
sidelined by competitors
57 mins
which are underexploited by competitors
or if you prefer something more familiar "which other competitors have not yet cottoned on to."
+1
22 hrs
where competitors have let their attention slide
or something like: have dropped their guard
or : are less vigilant
or maybe even: have become complacent
I agree with polyglot's idea of neglected; it doesn"t sound to me like they haven't worken up to this yet (whatever it is!), rather that they know about it but aren't that interested (any more). Just some suggestions to give you more ideas!
or : are less vigilant
or maybe even: have become complacent
I agree with polyglot's idea of neglected; it doesn"t sound to me like they haven't worken up to this yet (whatever it is!), rather that they know about it but aren't that interested (any more). Just some suggestions to give you more ideas!
Peer comment(s):
agree |
Jane F
: the same thought occured to me, the competition is aware of the opportunity but hasn't followed it up
2 hrs
|
1 day 5 hrs
of which the competitors are not yet aware
A smoother translation. Similar to a conversation, when something is mentioned , after which the other person will say "I wasn't aware of that".
3 days 3 hrs
ignored by the competition
They know about it, but didn't feel it was worthwhile (their mistake!).
Something went wrong...